del.icio.us bookmarks for August 22nd through August 30th
These are my links for August 22nd through August 30th:
- The Moleskin - Technology, Design and all things Web - Web site managed by Kelsey Ruger. At this point he is not sure whether to call himself more designer or developer, more manager than technology evangelist. Creating a world:technology is transparent, simple and universally accessible to all people regardless of ability.
- Directory of Web 2.0 Tools: Blogging, RSS, Podcasting Tools etc. - Voting results for B2B web 2.0 tools. Tools are ranked according to the number of mentions by qualified B2B marketers. The number of votes is tallied in the second last column of the table.
- New Media catching on quickly with b-to-b marketers :: BtoB Magazine - So how should b-to-b marketers approach established and emerging Web 2.0 technologies? “Lather, rinse, repeat,’ ” Dunay said. “Get in there, mess it up, get comfortable. “Now, it’s about coming up with an idea and taking three weeks to implement, rather than three months.”
- Advertising Age - To Build Buzz for Its Brands, Beam’s All Talk - Beam Chief Marketing Officer Rory Finlay “ads can be one means to get that chatter going, building. Advertising is not dead; it’s really important,” he said. “But it’s more about fanning the flames [of word-of-mouth] than anything else.”
- Innovation: Using externally-oriented teams can prove a winning strategy - Teams fail is not because of a lack of talent or they can’t work together, but because they don’t take into account external stakeholders and conditions. They fail because they don’t work consistently and effectively outside their own boundaries.
- Venture Firms vs. Investors - WSJ.com - Some venture-capital firms tell investors that “if you want to continue to be able to invest in the mother ship, you’ve got to play ball and invest” in the secondary funds, he says.
- Voices That Matter: Web Design Conference October 22-25, 2007 - San Francisco - CSS, XML, Ajax, Web standards, interaction design, information architecture, interface design, Search Engine Optimization, Flash, Flex, JavaScript, mobile design, mash-ups and much more.
- OMMA Expo September 24-25 Hilton NYC - The problem is that the media universe is being torn as an old advertising model based on cheap, but inefficient mass reach is coming into conflict with digital models based on performance, precision targeting, and an interactive one-to-one back channel.
- SlideShare - Slideshows tagged with cct2007 - CCT - The Conference on Communities and Technologies is a biennial meeting bringing together an interdisciplinary network of researchers interested in the many ways that information and communication technologies relate to both physical and virtual communities.
- Inside Consumption: Consumer Motives, Goals … - Google Book Search - Insights into why we buy and consume. S. Ratneshwar and David Glen Mick.
- B2B Marketing and Sales Tips - ReachForce, Inc., is a privately held venture backed company initially founded with one goal in mind: to provide businesses with revolutionary, high quality, cost-effective data services for marketing and sales designed to dramatically increase revenue.
- The Power Lunch, Cafeteria-Style - WSJ.com - A few months after Google Inc. fired Mark Jen for blogging about work, he slipped into one of the company’s cafeterias to score a free lunch with friends. He had no idea that he was also helping to launch a nationwide phenomenon.
- ClickTale: Record - Watch - Understand - Records visitors every action as they browse your website. Watch movies to understand visitor behavior, gain valuable insights and improve usability
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