Google the Google

Friday I am visiting Google’s Santa Monica facility to hear about a new project they are incubating in their Enterprise division. It has been a wild ride in the media recently for Google with the downswing of the stock and positive quarterly report. I have collected come recent coverage on Google worth quoting.

Google’s Hive Mind - A nice review of Google’s Highlights from the last 10 Years - SearchEngineLand

As Google turns 10 years old, that important birthday sees the company more powerful than ever before. With its competitors in disarray, the Big G seems likely to grow even further. The secret to its success? For me, it’s what I’ve been calling the “Google Hive Mind. ” Rather than follow a rigid top-down master plan, the company’s direction and success has been shaped by decisions often taken independently of how they’ll benefit the company as a whole. But collectively, those decisions DO form a master plan, a hive mind that dictates what the company will do.

Google’s Moment of Truth: Stock Hits $350 - October 7th, 2008 - AlleyInsider

Angry shareholders will increasingly pressure management to be more forthcoming about how they are spending Google’s astronomical CAPEX and R&D budgets. Even in the salad days, Wall Street was annoyed about how little Google disclosed about what it was spending so much money on.

Google’s Schmidt Says Internet ‘Cesspool’ Needs Brands - AdAge

“The internet is fast becoming a “cesspool” where false information thrives, Google CEO Eric Schmidt said yesterday. Speaking with an audience of magazine executives visiting the Google campus here as part of their annual industry conference, he said their brands were increasingly important signals that content can be trusted. “Brands are the solution, not the problem,” Mr. Schmidt said. “Brands are how you sort out the cesspool.”

Google’s Upward March Continues — but for How Long? AdAge

Google’s chief economist, Hal Varian, repeated the theory that a recessionary environment has an upside for Google because “as people shop more carefully, they’re going to be researching the things they buy” — via Google, presumably.

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